February 12, 2021
Flowers and Friendship
By delivering roses on Valentine’s Day to residents in senior care facilities, Cupid Crew helps combat feelings of isolation and loneliness. In 2019 alone, more than 250 employees volunteered for the program, handing out nearly 3,000 roses at 13 senior care facilities in Oregon and the Midwest.
Volunteers from the Vital Life Foundation and Wish of a Lifetime are spreading love across the country for Valentine’s Day.
The program is championed by Wish of a Lifetime, a Vital Life charitable partner, and more than 30,000 roses are shared in 300 cities nationwide. For those who participate, the act of handing each senior a rose unlocks a genuine connection between them. “This is one of the most meaningful things I’ve ever done,” one Marquis staff member reflected. “We made every resident’s day splendid.”